🏔️💊WTF Is Mountain Skag

The truth is, you can’t really explain it.

Mountain skag comes in many forms.
We all crave it in its purest form:

Long exposed ridges on a bluebird day.
Enough breeze to keep you cool,
and enough clouds to make the photos interesting.

But we can’t always get that pure high that the tops bring.

Sometimes, we wade through river valleys —
witnessing the power of nature
as it cuts and shapes
the flanks and feet of the mountains.

Sometimes we are enveloped by
the great goblin forests
that clothe the mountains
between 800–1000M elevation.

Sometimes we’re not in the mountains at all.
We’re standing at the foot of our local hill.

A hill that maybe once was a great mountain.
The spirit still pulsating through the forest
we run through on our way to its summit.

You see, sometimes you get
the big hit you desire,
and at other times,
you have to make do.

It’s that feeling you get
when your spirit escapes
the monotony of modern life
and reconnects with nature.

The truth is,
we’re all mountain skag addicts.
The first step is admitting it.


🤷WHO'S TO BLAME FOR ALL THIS?

That’d be us — Bradley and Brooke.

Two subpar trail runners from Porirua
and a small human called Ziggy
who now controls most of our schedule.

We launched Mountain Skag
from our garage somewhere
between nappy changes,
long runs, and "imagine if ..." conversations
that turned into screen-printed T-shirts.

We're not fashion designers.
We're not influencers.
We're just mountain skag addicts
who wanted to make cool stuff.


👁️THE VISION (IF YOU CAN CALL IT THAT)

We’re not here to help you shave 8 seconds off your Strava split.
We’re not here to sell you the latest in technology jacket with 97 zips with a 100,000 mm waterproof rating (but somehow still leaks)

We’re here for the bits between the missions.

That stop at the bakery on the way home.
The carpark debrief over a beer and chips.
The post-mission zombie walk through the supermarket.
The pub. The pack-down. The post-race blues.

Mountain Skag is pre & post-performance gear.
Made for the ones who get up early, get it done,
and also the ones who lounge around procrastinating on the couch.

No corporate wank.
No phony hype.
Just gear we love,
and a brand built on that itchy, sacred urge
to get out there again.


🏔️💊JOIN THE CULT

Follow the journey.
Wear the tee.
Seek your next high (on elevation, obviously).

Because once you’ve felt the Skag,
you can’t go back.